# Consider | Purpose-Led Strategy & Creative Agency London > London-based creative and strategy agency. We help charities, universities, membership & purpose-led organisations with fundraising, branding and campaigns. ## Pages - [Cookies](https://considercreative.co.uk/cookies/) - [Policies](https://considercreative.co.uk/policies/) - [Privacy policy](https://considercreative.co.uk/privacy-policy/) - [Terms](https://considercreative.co.uk/terms-2/) - [The Consider Group](https://considercreative.co.uk/group/) - [Contact us](https://considercreative.co.uk/contact/) - [Home](https://considercreative.co.uk/) - [Careers](https://considercreative.co.uk/careers/) - [Latest](https://considercreative.co.uk/latest/) - [People](https://considercreative.co.uk/people/) - [About](https://considercreative.co.uk/about/) - [Our Work](https://considercreative.co.uk/work/) ## Posts - [The Strategic Envelope: why your Christmas appeal needs more than just snowflakes](https://considercreative.co.uk/insights/the-strategic-envelope-why-your-christmas-appeal-needs-more-than-just-snowflakes/) - [Why UGC is the ultimate recruitment tool](https://considercreative.co.uk/insights/why-ugc-is-the-ultimate-recruitment-tool/) - [Not just another wallpaper ad: Using shock to break the scroll ](https://considercreative.co.uk/insights/using-shock-to-break-the-scroll/) - [Stewardship - The Future of Legacy Giving](https://considercreative.co.uk/insights/stewardship-the-future-of-legacy-giving/) - [Behaviour Change Campaign of the year finalist](https://considercreative.co.uk/news/shortlisted-for-behaviour-change-campaign-of-the-year/) - [Why the most powerful stories deserve more than a social post](https://considercreative.co.uk/insights/why-the-most-powerful-stories-deserve-more-than-a-social-post/) - [Impact and exclusivity: How to grow mid-value income](https://considercreative.co.uk/insights/impact-and-exclusivity-how-to-grow-mid-value-income/) - [How TikTok targeting really works](https://considercreative.co.uk/insights/how-tiktok-targeting-really-works/) - [Stop thumbs, start conversations: how to get attention on TikTok and hold it](https://considercreative.co.uk/insights/how-to-get-attention-on-tiktok/) - [Three nominations, one silver, and one very good evening](https://considercreative.co.uk/news/three-nominations-one-silver-and-one-very-good-evening/) - [Legacy Giving Awards Finalists 2026](https://considercreative.co.uk/news/legacy-giving-awards-finalists-2026/) - [Just launched: our brand awareness campaign for Yorkshire Cancer Research](https://considercreative.co.uk/news/ycr-brand-awareness-campaign/) - [Behind the scenes: a breakthrough behaviour change campaign for teens](https://considercreative.co.uk/webinars/behaviour-change-campaign-webinar/) - [Smart strategies for member retention](https://considercreative.co.uk/insights/member-retention-strategies/) - [How 'Think Before You Share' drove behaviour change among young people](https://considercreative.co.uk/news/driving-behaviour-change/) - [Canal & River Trust's first ever legacy TV advert](https://considercreative.co.uk/news/legacy-tv-advert/) - [20 years of education expertise](https://considercreative.co.uk/news/education-expertise/) - [Ask the experts: the secrets of a winning Christmas appeal](https://considercreative.co.uk/webinars/christmas-fundraising-webinar/) - [Gen Z spotlight: key trends you need to know, part 2](https://considercreative.co.uk/insights/gen-z-spotlight-2/) - [2023 - what a year ](https://considercreative.co.uk/news/2023-recap/) - [Gen Z spotlight: key trends you need to know, part 1](https://considercreative.co.uk/insights/gen-z-spotlight-1/) - [Ask the experts: a masterclass in legacy fundraising](https://considercreative.co.uk/webinars/legacy-fundraising-webinar/) - [20 years of Consider](https://considercreative.co.uk/news/twenty-years/) - [Inclusion or disillusion? How do LGBT+ people in the UK really feel about giving to charities?](https://considercreative.co.uk/insights/latest-insights-inclusion-disillusion/) - [Introducing: Consider’s new look](https://considercreative.co.uk/news/introducing-considers-new-look/) - [How we made it: Age UK's Christmas advert](https://considercreative.co.uk/news/how-we-made-it-age-uk-christmas-advert/) - [Behind the scenes: RNLI's legacy campaign](https://considercreative.co.uk/news/behind-the-scenes-rnlis-legacy-campaign/) - [The secret to creating supporter-centric legacy comms](https://considercreative.co.uk/insights/the-secret-to-creating-supporter-centric-legacy-comms/) - [How do LGBT+ people really feel about giving to charities?](https://considercreative.co.uk/webinars/lgbt-giving-charity-report-webinar/) - [Transcript: Ask the Consider Experts – The Secrets of Christmas Appeals](https://considercreative.co.uk/webinars/transcript-ask-the-consider-experts-the-secrets-of-christmas-appeals/) - [Giving in love: how to make the most of in-memory fundraising](https://considercreative.co.uk/insights/make-the-most-of-in-memory-fundraising/) - [The psychology of belonging: lessons for professional membership organisations](https://considercreative.co.uk/insights/psychology-of-belonging-for-member-orgs/) - [Ripping up the rulebook: how can you change a charity from within?](https://considercreative.co.uk/insights/change-whats-possible-in-your-charity/) - [Why aren’t universities tapping into the potential of legacy fundraising?](https://considercreative.co.uk/insights/legacy-fundraising-for-universities/) - [Need to unravel the mysteries of alumni fundraising? Just look to charities](https://considercreative.co.uk/insights/need-to-unravel-the-mysteries-of-alumni-fundraising-just-look-to-charities/) - [Protect your university's income: are you neglecting legacy fundraising?](https://considercreative.co.uk/insights/protect-your-universitys-income-are-you-neglecting-legacy-fundraising/) - [Three ways to keep your student community engaged online](https://considercreative.co.uk/insights/three-ways-to-keep-your-student-community-engaged-online/) - [Member retention - Practical ideas to keep your members loyal during unusual times](https://considercreative.co.uk/insights/member-retention-practical-ideas-to-keep-your-members-loyal-during-unusual-times/) - [We all want to do something about mental health. But where do we start?](https://considercreative.co.uk/news/we-all-want-to-do-something-about-mental-health-but-where-do-we-start/) - [How corporate sponsorships can strengthen your research output](https://considercreative.co.uk/insights/how-corporate-sponsorships-can-strengthen-your-research-output/) - [Personalised fundraising videos just got easier! Say hello to Social Pops](https://considercreative.co.uk/news/personalised-fundraising-videos-just-got-easier-say-hello-to-social-pops/) - [Giving in the Age of Scepticism: the forces driving this year’s CAF Report headlines.](https://considercreative.co.uk/insights/giving-in-the-age-of-scepticism-the-forces-driving-this-years-caf-report-headlines/) - [How to attract international students when you are not a Top 100 University](https://considercreative.co.uk/insights/how-to-attract-international-students-when-you-are-not-a-top-100-university/) ## Works - [Mid-value appeal](https://considercreative.co.uk/work/charity/mid-value-appeal/) - [Legacy DRTV Campaign](https://considercreative.co.uk/work/charity/launching-legacy-tv/) - [Behaviour Change Campaign](https://considercreative.co.uk/work/charity/behaviour-change-campaign/) - [Brand Awareness Campaign](https://considercreative.co.uk/work/charity/brand-awareness-campaign/) - [Member Loyalty Campaign](https://considercreative.co.uk/work/membership/building-member-loyalty/) - [Christmas Appeal](https://considercreative.co.uk/work/charity/christmas-appeal/) - ['Fred's World' World Cup Brand Film](https://considercreative.co.uk/work/charity/freds-world/) - [Christmas Campaign](https://considercreative.co.uk/work/charity/christmas-campaign-2021/) - [Legacy Fundraising & Gift in Wills](https://considercreative.co.uk/work/charity/rebuilding-legacy-fundraising/) - [Legacy Proposition and Rollout](https://considercreative.co.uk/work/charity/legacy-proposition-campaign/) - [Member Engagement Campaign](https://considercreative.co.uk/work/membership/member-value-proposition/) - [Member Retention Campaign](https://considercreative.co.uk/work/membership/reversing-declining-member-retention/) - [Regular giving DRTV advert](https://considercreative.co.uk/work/charity/regular-giving-drtv-advert/) - [Brand identity for The Marshall Institute](https://considercreative.co.uk/work/education/brand-identity-for-the-marshall-institute/) - [Regular Giving Product](https://considercreative.co.uk/work/charity/transforming-members-into-donors/) - [Student Brand](https://considercreative.co.uk/work/education/rebranding-lses-student-communications/) - [Warm direct mail campaign](https://considercreative.co.uk/work/charity/warm-mail-campaign/) - [B2B proposition and identity](https://considercreative.co.uk/work/membership/cipd-b2b-proposition/) - [Website Redesign](https://considercreative.co.uk/work/education/website-redesign/) - [Member Retention Campaign](https://considercreative.co.uk/work/membership/a-target-smashing-global-retention-campaign/) - [Fundraising proposition and rollout](https://considercreative.co.uk/work/charity/fundraising-proposition-and-rollout/) - [Tech Foresight 2033](https://considercreative.co.uk/work/education/tech-foresight-2033/) - [Legacy proposition](https://considercreative.co.uk/work/charity/legacy-proposition/) ## Vacancies - [Junior Project Manager & Resource Manager](https://considercreative.co.uk/vacancies/junior-project-manager-resource-manager/) - [Freelance Project and Account Managers](https://considercreative.co.uk/vacancies/freelance-project-managers/) - [Freelance Strategists](https://considercreative.co.uk/vacancies/freelance-strategists/) - [Freelance Creatives](https://considercreative.co.uk/vacancies/freelance-creatives/)