Skip to Content

Recent highlights
and greatest hits.

An image showing creative from IWF's behaviour change campaign: Think Before You Share
The Internet Watch Foundation

Behaviour Change Campaign

  • 122 million impressions
  • 350,000 clicks
  • 94% of viewers on Youtube watched the video to the end
Yorkshire Cancer Research

Brand Awareness Campaign

  • 100% increase in spontaneous brand awareness
  • 69% say they’re more likely to support the charity
An image showing creative from ACCA'S 250k celebration
ACCA

Member Engagement

  • 500,000 website visits in 6 weeks
  • 1,300 member submissions – and counting!
AGE UK

Christmas Campaign

  • +£1m total appeal income
  • 179 % of email fundraising target hit
  • +29 % increase in brand impressions year-on-year
Mind

Christmas Campaign

  • 131% of target for direct mail
  • £332.4k over target for digital donations
  • 17% increase in average gift
NSPCC

Legacy Fundraising

  • 170% more leads than target
  • -63% CPA nearly two thirds less than target
  • 65% more page sessions than in 2022
Back to top