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Recent highlights
and greatest hits.

  • 240% of annual enquiry target reached in 4 months
An image showing creative from IWF's behaviour change campaign: Think Before You Share
The Internet Watch Foundation

Behaviour Change Campaign

  • 122 million impressions
  • 350,000 clicks
  • 94% of viewers on Youtube watched the video to the end
Yorkshire Cancer Research

Brand Awareness Campaign

  • 100% increase in spontaneous brand awareness
  • 69% say they’re more likely to support the charity
An image showing creative from ACCA'S 250k celebration
  • 500,000 website visits in 6 weeks
  • 1,300 member submissions – and counting!
  • +£1m total appeal income
  • 179 % of email fundraising target hit
  • +29 % increase in brand impressions year-on-year
  • 131% of target for direct mail
  • £332.4k over target for digital donations
  • 17% increase in average gift
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